Apple iPhone XR - 64GB, Red

Every legendary brand attracts occasional frustrations. In the case of the iPhone, Apple users have long hoped for longer battery life, and a gentler price tag. So the launch of the iPhone XR meant that, for many, Christmas had come early.

This new feature-packed edition brought together the latest software, a powerhouse of a chipset, Apple’s largest 6.1” LCD screen, massive storage options and more muscular speakers. And, yes, Apple’s best battery to date, and a price that opened the door to millions more users. Today, this landmark iPhone is better value still: entry level in price yet superlative to use.